Fracks are your Friends! (and other Crisis Communication Tips, from the NY Assoc. of Towns)

Fracks are your friend!!

Stephen J. Acquario, Director of the New York State Association of Counties
recognizes that some situations a NY county can face is a disaster.

Public relations experts at Eric Mower & Assoc.
http://www.adhub.com/companies/eric_mower_associates.html
have prepared this video about how to manage the crisis..

For example, Just say, "I don't know!!"

Watch the short 3m video for other tips.
http://www.youtube.com/watch?v=me9jyFgdSBw

My favorite part is the (Freudian?) "Fracks are your friend!!" (@2:15)

Check out one of Eric Mower & Assoc. other clients:
GE Energy: http://www.ge-energy.com/

Which their flagship product now seems to be Gas-Fired Power Plants!
http://www.ge-energy.com/products_and_services/products/gas_turbines_heavy_duty/flexefficiency_50_combined_cycle_power_plant.jsp

So the SAME PR firm which is advising the gas industry,
is also advising NY Towns on "crisis management".

Can't make this stuff up, folks.



--
May you, and all beings
be happy and free from suffering :)
-- ancient Buddhist Prayer (Metta)